fashion

Catherine Gee Design - Loft Takeover!

Catherine Gee Design - Loft Takeover!

Few have the courage to step outside their comforts and explore the world beyond a nine to five. Or the passion to cultivate the lifestyle they yearn for. The fearlessness to pursue their creativity unreservably and create without worry of the outcome. The grit to turn their dreams into plans. What if we all could live without fear? Not our irrational fear of sharks or spiders but our true fears. The vast. The unknown. The unfamiliar. And lastly without fear of our own potential. When we open our hearts and minds to our limitlessness rather than our limitations, the world opens with opportunity. Moral of the rant. Be bold. Take risks. Shine bright. Like miss Catherine Gee!

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Tomiko Taft - Makeup Artist Extraordinaire

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Tomiko Taft - Makeup Artist Extraordinaire

As Toad & Co. joins us once again for their regular photoshoot, we wanted to switch it up and highlight a crucial part of their production team. Their make-up artistry master and beauty doctor, Tomiko Taft. She has worked for Toad & Co. on all their studio photography projects, but her skill and expertise expands far beyond catalog shoots. Fashion editorials, the silver screen or the music industry to weddings and personal celebrity clients.

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Designer Catherine Gee struts her stuff

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Designer Catherine Gee struts her stuff

Catherine Gee is a Chinese American artist and designer from two generations of career artists. She was back at The Narrative for a photoshoot with pieces from her new collection. Her work embodies a timeless yet contemporary collection of strong pieces with elegant, modern lines. The brand seeks to provide an edit of refined yet functional wares.

Rocha Swim is ready for a dip!

Rocha Swim is ready for a dip!

Here in Santa Barbara we're blessed with over 300 days of sunshine annually and gorgeous beaches no more than five miles away from anywhere in town. Growing up in this little California community, swimwear designer Danielle Rocha developed a love affair with the ocean and the long days spent next to it in a bikini. Inspiration combined with her eye for fashion sparked Rocha Swim.

Designer Catherine Gee photoshoot!

Designer Catherine Gee photoshoot!

Dresses are a girls best friend, that, up and coming designer Catherine Gee surely knows. She stopped by the Narrative for a photoshoot featuring a beautiful line of dresses she has in the works. You'll definitely want to stay tuned for her website launch! It's coming soon!

Rebecca Farmer Shoots Lifestyle for the Walking Co.

Rebecca Farmer shoots lifestyle images for the Walking Company's fall catalog. Ugg Boots and Models galore! Fortunately 240 Studio is large enough to accomodate everyone on set including the Art director, 1st and 2nd Camera Assistants, Tech Editor, Stylist, Make up artist, production assistants and graphic artist were on set.

Photographic Studio Backdrops

When I first walked into the raw space of 240 I freaked out. The walls and floor radiated warmth and the 20' ceilings gave me the height I needed to shoot several set ups in one day. We've brought in sand for a beach and snow for the holidays and the walls all have a subtle glow that photographs beautifully under the gorgeous northern light.  We've installed blackout shades for the 24 windows and sky light, but I've never had to use them when working with my Norman studio strobe lights. 










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